Market Expansion - Business Development - Enterprise Sales


How We Do It


We expand your sales reach and get you new customers in Germany, Austria, Switzerland
High-Touch B2B, High-Tech and IT, complex consultative selling.


The German speaking market has different competitors, buying behaviors, expectations and relative values. Get this right and everything after moves smoothly.


Generate the leads and work the sales cycle. We reach out and make first contact in order to address the 80% of the market that does not realize they have a need — this is not the role of “order takers”.


When a salesman practices his art well, both sides are happy and neither is exactly sure what role the salesman played.

Our Services

Our services and business models are tailored to the needs of hi-tech and IT companies.


Your domestic-only or unproven solution is tested on the German speaking markets. Messages are developed, pricing is established, customer profiles are developed, and first reference sales are closed:

Basic Market Research

Market needs, demand versus supply.

Value Proposition

Development positioning, messages.

Ideal Customer Profile

Target groups and buyer’s personas.

Pricing & Business Model

Align pricing versus value.

First Reference Deal

Prove concept with initial references.

Your proven solutions are transitioned to the German speaking markets. Based on ideal customer profiles, leads are generated, sales funnel is progressed, and deals are closed:


Sourcing target companies.

Prospect Qualification

Initial conversations.

Lead Generation & Nurturing

Identifying needs.

Sales Funnel Management

Manage sales opportunities.

Deal Closing

Customer acquisition.

Your Benefits

fastest time-to-market, lowest risks, no upfront investments, lowest operational costs.

Quick Start

In just a couple of weeks we can be up and running.

Turn-key Operations

Leverage our existing resources.

Cost Efficiency

Language and proximity facilitates new customer acquisition.

Local Expertise

Established business networks that leverages immediately.

Skilled Sales Force

Experienced sales force managed locally.


No need for a full-time business developer.

What Our Clients Say

  • We knew we had excellent technology and had good feedback on the project we delivered, but we did not know how to systematically create a pipeline of good, quality customers. BizXpand succeeded so well that now our product is sold by 70 global salesmen.

    Michael Schmidt, Partner at Ventum/Automic
  • We hired bizXpand to do a market research to see the potential for our solutions in Austria. On time and on budget, we got hands-on market feedback directly from potential customers. We also got extras like valuable recommendations how to adopt our value proposition to the Austrian market.

    David Habot, Director Strategic Development at Mikrocop
  • We are used to be limited to selling our complex services through personal networking and referrals. With bizXpand and their ability to do profile based consultative sales, we gained an additional valuable sales channel for generating new customers.

    Anton Zrzavy, Managing Partner at UCS
  • BizXpand was nice enough to perform a workshop on how to reach senior decision makers without having any existing relationship. During the training Martin provided theory, but most important his vast experience in the field so our Sales Reps really understood and believed what he was saying. After that our KPI for calls/getting a meeting increased for 26%. I can highly recommend bizXpand to anyone in Sales.

    Bojan Sturm, Sales Manager at Bisnode
  • We work with bizXpand to expand our BI business into Austria and Germany. They help us to find and support local solution partners as well as direct customers. Without bizXpand it would have been extremely difficult for us to get the required attention in the market.

    Frenk Skedelj, Director Business Development at Result

Selected Clients

Our clients are committed to the market.

Intens d.o.o.
Die Werkbank GmbH
Serengeti Ltd.
Inea d.o.o.
CST Consulting Srl.
Bintegra d.o.o.
Comland d.o.o.

Meet the Team

Experienced lead developers and sales executives lead our clients to successful business transactions in the German speaking market.

Martin Weiss

Martin Weiss

Account Executive View Details
Urska Madzarac

Urska Madzarac

Lead Development View Details
Matt Mayfield

Matt Mayfield

Market Expansion Advisor View Details
Martin Weiss

Martin Weiss

Account Executive

Martin is a natural salesman with an engineering background. Before founding bizXpand in 2010, he worked as both as an engineering manager for international vendors and later as a sales manager for mid to large size international technology companies. He is especially strong at reaching CxO level contacts of target companies in the German speaking regions and is very quick to digest new technologies.

Urska Madzarac

Urska Madzarac

Lead Development

Before joining bizXpand in 2014, Urska worked for several start-ups helping them to take the first steps into sales and marketing. She is strong at qualifying prospects and reaching out to them via email and over phone.

Matt Mayfield

Matt Mayfield

Market Expansion Advisor

Matt is an expert in product and market transitions. Like Martin, he also has a strong engineering background from his home country of USA and his adopted home for much of his adult life in Europe, but long ago transitioned to product management, marketing, and sales management. He specializes in first sales, positioning, identifying value and business models. Matt loves working with start-up style discovery missions, new product initiatives, sophisticated positioning, and sales diagnostics. Currently, Matt is an advisor to BizXpand and has his business base in Silicon Valley.

We are Good At

We focus on what we do best

Value Identification & Positioning
Consultative Selling
Executive Level (CxO) Rapport
IT and Software Skills
Lead Generation
Field Sales

Numbers and Figures


Years in Sales


Years in Engineering


Clients We’ve Worked With


Unhappy Clients

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