Targeted Outbound Sales - New Customer Acquisition - Predictable Revenue


Start Your Sales Machine

Looking for new B2B Customers in Germany?

We bring B2B customers from Germany, Austria and Switzerland to international SaaS, software and tech companies. Our clients get a local outbound sales team equipped with modern B2B sales techniques. Driven by sales metrics and KPIs. Sales as a service. For a budget and structure similar to a single internal salesperson.

How We Do It 


Finding and qualifying companies in your specific target market (ICP). Identifying the appropriate personas.


Reaching out to prospect personas to illuminate their pains and needs. Early stage objection handling and continuous lead nurturing.


Face-to-face discussions with decision makers to discover and generate sales opportunities. Scoping offerings and ultimately closing deals.


We studied how the world’s fastest growing tech companies scale their business. We took their best practices, combined them, and adapted them to the specifics of the German speaking market. Today, we are the most sophisticated B2B sales machine in West-Central Europe.

Martin Weiss, Co-founder



What Makes Us Really Outstanding In This Tough Business?

Message-Market Fit

Adjusting your value proposition (messages) to fit German business culture.

LeadGen Automation

Combining up-to-date company databases with state-of-the-art social media discovery tools.

Predictable Revenue Stream

Continuously charging the sales funnel with new target companies in your ICP (ideal customer profile).

Email Prospecting

Our respectfully written cold emails have a 68% response rate.

CEB Commercial Insight

Our customer-centric sales technique outperforms any relationship seller.

Sales Specialisation

Separating Sales Development from Sales Execution facilitates continuous, scalable and measurable results.


Your Benefits

cross-functional best-in-class sales practices, a well-rehearsed outbound sales team driven by sales metrics lead you to fastest time-to-revenue.

Quick Start

In just a couple of weeks we are up and running.

Turn-key Operations

Leverage our best-in-class sales practices and tools.

Local Efficiency

Language and proximity facilitates faster customer acquisition.

Customizable Costs

Our sales team can scale between 20 and 160 hours per month.

Immediate Results

Established local business networks that leverages immediately.

Understanding German Market Specifics

We are part of the German business culture – we can adjust your value prop.

Well-rehearsed Sales Team

Top-notch SDR and seasoned AE complement in smooth sales process.

Sales Metrics and KPIs

Metrics driven sales process for measurable results.


free consultation



Software vendors (SaaS or On-premise) that want to sign up new customers from Germany, Austria and Switzerland and need to sell directly and have a target market of 300 to 1000 companies with average LTV between €50k and €500k (customer lifetime value).


What Our Clients Say

  • We knew we had excellent technology and had good feedback on the project we delivered, but we did not know how to systematically create a pipeline of good, quality customers. BizXpand succeeded so well that now our product is sold by 70 global salesmen.

    Michael Schmidt, Partner at Ventum/Automic
  • We are used to be limited to selling our complex services through personal networking and referrals. With bizXpand and their ability to do profile based consultative sales, we gained an additional valuable sales channel for generating new customers.

    Anton Zrzavy, Managing Partner at UCS
  • We work with bizXpand to expand our BI business into Austria and Germany. They help us to find and support local solution partners as well as direct customers. Without bizXpand it would have been extremely difficult for us to get the required traction in the market.

    Frenk Skedelj, Director Business Development at Result

Selected Clients

They just don't want to be limited by sales.

ProductWorld Ltd.
Securikett GmbH
Wandera Inc.
Intens d.o.o.
Serengeti Ltd.
Inea d.o.o.
CST Consulting Srl.

About Us

Seasoned Account Executives (AE) perfectly balanced with super effective Sales Development Reps (SDR) lead our clients to successful business transactions in the German speaking market.

In 2010 we built this company with the strange name with the clear vision to outperform all other types of enterprise selling practices we knew at that time.

Matt Mayfield, Co-founder


Steadily we follow the world leaders in sales consulting and disruptive sales hacking practices. They help the fastest growing companies in Silicon Valley and US to achieve their ambitious goals. Just to name a few of them: Aaron Ross, Mark Roberge, Craig Rosenberg, Matthew Dixon, Steli Efti, Max Altschuler, Bryan Kreuzberger, Heather R. Morgan, …

Learning from them, their successes but also from their mistakes in combination with our own extensive B2B sales experience on the German speaking market we have build our own “secret sauce” for predictable revenue generation in West-Central Europe.

start your sales machine


Martin Weiss

Martin Weiss

Co-Founder & Principal Growth Sales Hacker View Details
Matt Mayfield

Matt Mayfield

Co-Founder & Market Expansion Principal View Details
Martin Weiss

Martin Weiss

Co-Founder & Principal Growth Sales Hacker

Martin is a natural salesman with a solid engineering background.

Before co-founding BizXpand in 2010, he worked as both as an engineering manager for international vendors and later as a sales leader for mid to large size international technology companies.

Martin is especially strong at reaching CxO level contacts of target companies in the German speaking regions and is very quick to digest new technologies.

“Enterprise sales is my passion. I love the challenger sale approach!”

Matt Mayfield

Matt Mayfield

Co-Founder & Market Expansion Principal

Matt is an expert in product and market transitions.

Like Martin, he also has a strong engineering background from his home country of USA and his adopted home for much of his adult life in Europe, but long ago transitioned to product management, marketing, and sales management.

Matt specializes in first sales, positioning, identifying value and business models. Matt loves working with start-up style discovery missions, new product initiatives, sophisticated positioning, and sales diagnostics.


We are Good At

We focus on what we do best: complex B2B sales

Technical Background in Hi-Tech and Software
Complex Selling
Executive Level (CxO) Rapport
Value Identification & Positioning
Lead Generation
Sales Execution

Average Sales Metrics

We know our numbers. Do you know yours?


Targets-to-Presentation ratio


Targets-to-Opportunity ratio


Targets-to-Win ratio


Targets Response Rate


free consultation